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  • Predloge e-poštnih sporočil za pričetek uporabe izdelkov SaaS

Predloge e-poštnih sporočil za pričetek uporabe izdelkov SaaS

Sprejem strank je ena najpomembnejših stičnih točk za vsako poslovanje SaaS. Dajanje strankam vseh orodij, virov in znanja, ki jih potrebujejo za uspeh z vašim izdelkom ali storitvijo, je najboljši način, da zagotovite, da se vas držijo in postanejo vaše dolgoročne stranke. Številna podjetja pa zmotno prekinejo svoja prizadevanja za sprejem prezgodaj (pogosto po pošiljanju enega samega pozdravnega e-poštnega sporočila.) Čeprav lahko pozdravna e-poštna sporočila naredijo odličen prvi vtis, pa ne zagotavljajo uspeha strank ali pa jih ne zadržijo.

Predloga LiveAgent za pošiljanje pozdravnih e-poštnega sporočila Saas
SaaS-jevo e-poštno sporočilo LiveAgent

Razvoj in izvajanje dobro premišljenih pozdravnih e-poštnih sporočil bo omogočilo večjo angažiranost, večjo izkušnjo strank, višje stopnje zadrževanja, boljšo življenjsko dobo kupcev in večje prihodke. Dejansko je znano, da pošiljanje več pozdravnih e-poštnih sporočil prinaša 51% več prihodka kot eno samo pozdravno e-poštno sporočilo.

Učinkovito zaporedno SaaS pošiljanje pozdravnih e-poštnih sporočil mora vključevati vrsto e-poštnih sporočil, ki novim strankam zagotavljajo številne koristne informacije – usposabljanje, video vodnike, nasvete za uporabo izdelkov, najboljše prakse, študije primerov – ali kar koli drugega, kar lahko kupce izobrazi in jim pomaga doseči čim višjo vrednost vašega izdelka ali storitve. Spodaj je osem pozdravnih e-poštnih predlog za pričetek uporabe izdelkov, ki jih lahko uporabite v svojih serijah pozdravnih e-poštnih sporočil, ki presegajo zgolj dobrodošlico novim strankam.

Vrstice zadev e-poštnih sporočil za pričetek uporabe izdelke

  • Pa začnimo z [Product]
  • Kako začeti [benefit] z [Product]
  • Pro nasveti za naslednji korak z [Product]
  • 3 kratki nasveti za začetek uporabe [Product]
  • Izkoristite največ [Product/ service]
  • Kako uporabiti [Product] za [reach a specific goal]
  • 5 najpomembnejših stvari o [Product]
  • [Name], pa začnimo!
  • 99% naših strank ne more živeti brez tega
  • Pridobite največj od [Product] – brezplačna e-knjiga!
  • Pričnite z uporabo [Product]- – brezplačno uvajanje v živo
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8 Predlog e-poštnih sporočil za pričetek uporabe izdelkov

Skupna raba koristnih virov


Hi [Name],

Hopefully, you’ve had a chance to [complete setting up your account/ navigate around, etc.].

Over the next couple of weeks, we’ll be sending you a few more emails to help you get the most out of [Product/ service]. We’ll be sharing helpful tips, checking in with you, and showing you how some of our customers use [Product/ service] to [achieve specific goals].
For now, here are our best resources that might help you get started:
Step-by-Step [Product/ service] Guide
Knowledge Base & Video Tutorials
Frequently Asked Questions
Community Forum

If you have any questions, problems, or concerns – please feel free to reach out and ask before getting frustrated.

Best,
[YOUR SIGNATURE]

Kako začeti z izdelkom/storitvijo


Hi [Name],

We built [Product/ service] to help businesses [overcome certain pain points/ reach specific goals] and I hope that we can achieve that for you.

Here are some of the most important first steps I recommend taking to get started with [Product/ service]:

Step 1: [details]
Step 2: [details]
Step 3: [details]
Step 4: [details]

We also put together a short video for you to learn the ins and outs of [Product/ service]. You can check it out here: The Complete [Product/ service] Guide (in less than 10 minutes)

If you have any questions or hit any bumps in the road, please reply to this email, start a chat with our support team or visit our Help Center – we’re here for you 24/7.

Cheers,
[YOUR SIGNATURE]

E-poštno sporočilo ‘Pro nasveti’


Hi [Name],

Glad to see that you’re up and running with [Product/ service]!

In the next few emails, I’ll be sending you some tips to help you leverage the power of [Product/ service]. [Using top features, setting up automation, managing third-party integrations, etc.] – I’ll walk you through all that and more. Keep an eye on your inbox so you don’t miss a thing!

To get started, here’s a quick heads up on the three things that will save you a bunch of time in the long run:

Pro Tip 1: [details]
Pro Tip 2: [details]
Pro Tip 3: [details]

P.S. In the next email I’m going to show you how to [use a certain feature to reach a specific goal].

If you ever have any questions, I’m here to help – just hit reply.

Until next time,
[YOUR SIGNATURE]

E-poštno sporočilo ‘Rezervirajte predstavitev’


Hi [Name],

As a new user, you’re now able to [use advanced product features to reach specific goals].

I want to help you get started by offering you a free one on one walkthrough of [Product/ service].

People in the past have found these sessions to prove both useful and helpful in highlighting the key features of [Product/ service] and also managed to gain some tips and tricks along the way. These walkthroughs usually last between 20-30 minutes, with plenty of time for questions.

To book an appointment, please click here and choose the most suitable time for you. Alternatively, let me know what time works for you.

Once again, thank you for choosing [Product/ service].
[YOUR SIGNATURE]

E-poštno sporočilo ‘Kako uspe drugim’


Hi [Name],

Many people using [Product/service] for the first time are overwhelmed by its potential, but they aren’t immediately sure of how it can help them [achieve specific goals].

That’s why today I want to share a quick video that tells the story of [Other customer’s name], [Job role] at [Company]. He shares a behind-the-scenes look at exactly how he uses [Product/ service] to [reach desired goals].

I think it’ll give you some cool ideas for how you can get the most out of your new [Product/ service].

Watch the Video Here

Hopefully, you‘ve been rocking it with [Product/ service] so far. And who knows, maybe you’ll be our next success story!

Enjoy!
[YOUR SIGNATURE]

E-poštno sporočilo ‘Preberite našo brezplačno e-knjigo’


Hi [Name],

Have you ever downloaded a free eBook?

Of course, you have! Who hasn’t? But have you ever actually read an eBook that you downloaded?
If you’re like most busy [marketers/ salespeople/ business owners, etc.], the answer is a resounding no! Why? Because most eBooks are too long, too boring, and offer little if any value.

Fortunately, our eBooks are not like that. Today I’d like to share with you one of the most popular resources we’ve ever put out: [Name of the eBook].

It’s packed with actionable tips and tricks for getting the most out of your [marketing/ sales, etc.] strategies that you can apply today. The best part? We’ve written it so you can easily read it on your lunch break and take action immediately after returning to your desk.

Download Your Free eBook Now

Enjoy!
[YOUR SIGNATURE]

E-poštno povabilo na webinar


Hi [Name],

[Product] is the [engine/ platform/ tool] that helps you [listing key benefits of your product or service]. We’re also here to provide tons of great resources to set you up for success, starting now.

Join us for a webinar, “Getting Started with [Product]”. A Customer Success Coach will guide you through [Product] to ensure you get the most value, as soon as possible.

Register Now

We also have a variety of [lessons/ tutorials/ guides] to teach you how to use [Product’s features] at your own pace and can be viewed at any time.

Regards,
[YOUR SIGNATURE]

E-poštno povabilo na usposabljanje v živo


Hey [Name],

If you’re like most [marketers/ sales managers/ e-tailers, etc.], you’re focused on [performing specific actions to reach specific goals]. The truth is, it isn’t easy, and it isn’t always quick. But it is possible when you have the right strategies in place.

Today I want to tell you about a free live training I’m hosting:

Link to a Free Live Training Registration

In it, I’ll discuss how some of our customers like [Customer 1, Customer 2, and Customer 3] are using [Product/ service] to [achieve specific goals]. You’ll gain insights and actionable practices from industry leaders that you can put into action right away.

I would LOVE for you to attend. Even if you can’t join live, register now and I’ll send you the recorded webcast that you can watch at your convenience.

Cheers,
[YOUR SIGNATURE]

Pogosto zastavljena vprašanja

Ali je Saas izdelek ali storitev?

SaaS pomeni Programska oprema kot storitev. SaaS je programski izdelek, ki se dobavlja prek interneta. Ponudnik SaaS na svojih strežnikih gosti aplikacijo.

Kakšna je idealna dolžina e-poštnega sporočila za izdelke SaaS?

Najuspešnejša e-poštna sporočila SaaS so med 6 in 12 stavki.

Kateri so primeri SaaS?

Nekateri primeri SaaS vključujejo Mailchimp, Slack, LiveAgent in Salesforce.

Preizkusi LiveAgent še danes​

Ponujamo storitve prenosa iz večine priljubljenih rešitev za pomoč uporabnikom.

več kot 3.000 ocen Trustpilot GetApp G2 Crowd

{ “@context”: “https://schema.org”, “@type”: “FAQPage”, “mainEntity”: [{ “@type”: “Vprašanje”, “name”: “Ali je SaaS izdelek ali storitev?”, “acceptedAnswer”: { “@type”: “Odgovor”, “text”: “SaaS pomeni Programska oprema kot storitev. SaaS je programski izdelek, ki se dobavlja prek interneta. Ponudnik SaaS na svojih strežnikih gosti aplikacijo.” } }, { “@type”: “Vprašanje”, “name”: “Kakšna je idealna dolžina e-poštnega sporočila za izdelke SaaS?”, “acceptedAnswer”: { “@type”: “Odgovor”, “text”: “Najuspešnejša e-poštna sporočila SaaS so med 6 in 12 stavki.” } }, { “@type”: “Vprašanje”, “name”: “Kateri so primeri SaaS?”, “acceptedAnswer”: { “@type”: “Odgovor”, “text”: “Nekateri primeri SaaS vključujejo Mailchimp, Slack, LiveAgent in Salesforce.” } }] }
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